Home › Services › Ads management

Box Alarm · Ads management

Google Ads management for contractors. The account stays yours.

We run your Google Search and Local Services ads, or your Meta ads, for $399 a month: the setup, a landing page on your site and call and form tracking, with the ads account opened in your name. Ad spend is separate and paid by you to the platform.

Ask about ads (224) 225-9268

Want to know your options first? Local Services Ads vs. a website and what leads really cost.

search results

roof leak repair gurnee

One platform included. We pick it with you.

Different businesses get found in different places. Box Alarm covers one; a second is $149 a month.

Google Search ads, for trades

Your ad at the top when someone searches “roof leak repair” in your towns, with a call button. You pay per click.

Local Services Ads, for trades

The ads above the map with Google’s verified check. You pay per lead, not per click. How they work, with costs by trade.

Google Shopping, for stores

Your products with a photo and price in Google’s shopping results, from your Merchant Center feed. Shopping setup.

Meta, for local consumer businesses

Facebook and Instagram ads shown to people nearby: salons, restaurants, shops and services people don’t search for every day.

Already advertising on Yelp, or thinking about it? Ask us. We can tell you where that stands for your trade and what it would take to run.

What it costs

One flat fee. Your ad spend goes straight to the platform.

Month to month. Ads need 90 days to read, so plan on three before judging them.

We run your ads

Box Alarm

$399/month

Ad spend is separate: you pay Google or Meta directly, and we recommend at least $600 a month in ads.

One platform included — Google Search and Local Services ads for trades, Google Shopping for stores, Meta for local consumer businesses. A second platform is $149 a month
Setup in month one — the account opened in your name, keywords, ads, budget and tracking
A landing page on your site, built to turn the click into a call
Call and form tracking into your lead alerts, so you see what the ads brought in
A weekly check on spend, clicks and what each lead cost
A monthly report — what you spent, what came in
Month to month. Ads need 90 days to read, so plan on three before judging them
Needs a Salty-built site or Standing Watch, so the landing page and tracking are ours to run

Ask about ads

Only with Box Alarm

Box Alarm · Extra Platform

$149/month

Google and Meta together, say. Ad spend for it is separate and paid by you to the platform.

Its own setup: the account, keywords or audiences, ads and budget
Its own landing page on your site
Call and form tracking into the same lead alerts
The same weekly check and monthly report
Cancel anytime

Ask about a second platform

The account is yours

We open the Google or Meta ads account in your business’s name, with billing on your card. If you ever leave, it stays yours, history and all.

What counts as a lead

A tracked call or a form sent from the ad’s landing page. Each one lands in your lead alerts, the same place your website leads already go.

Do the math first

Will ads pay for themselves? Run your numbers.

Use your own profit per job and how often you win a lead. It shows how many won jobs cover the ads and our fee each month.

Ad spend a month ($)Paid by you to Google or Meta

Our fee a month ($)$399, or $548 with a second platform

Your profit on a job ($)

Leads you win (%)

Ads plus our fee, each month:

$999

Won jobs that cover it: 2

Leads that takes, at your win rate: 7

What one lead is worth to you: $240

Your math, not a promise: what a lead costs depends on your trade, your towns, the season and your budget. That’s why ads need about 90 days before you judge them.

The first 90 days

Set up right, then read the numbers.

Account in your name

We open the ads account in your business’s name with billing on your card, then set up the keywords or audiences, the ads and the budget.
Month one
Landing page and tracking

A page on your site built for the ad, with tap-to-call, and tracking so every call and form is counted.
Before the ads go live
A check every week

Spend, clicks and what each lead cost. We cut the searches and placements that don’t bring calls.
Every week
Judge it at 90 days

Three months of numbers: what you spent and what came in. Keep it, change it or stop. Month to month either way.
Month three

What it costs elsewhere

Ads management fees, side by side.

Who runs it	How they charge	Typical fee
YouIn the ad platform yourself	No fee. Your evenings, and the learning curve.	$0 plus ad spend
An agency, flat feeSmall local accounts	A monthly retainer, plus ad spend.	$500–$1,500 a month
An agency, percent of spendCommon with bigger budgets	A share of what you spend on ads, usually with a minimum.	10%–20% of spend, minimums around $500
Box AlarmSalty Web Co	A flat monthly fee, with a landing page and tracking included. Ad spend goes straight to the platform.	$399 a month, one platform

Agency ranges: ClicksGeek, “Google Ads Management Monthly Cost” (2026), an agency’s own estimate: flat fees of $500 to $1,500 a month for small local businesses, or 10% to 20% of ad spend with minimums usually starting around $500. Ad spend is separate in every row.

Straight answers

Before you call, the straight answers.

How much does Google Ads management cost?

Box Alarm is $399 a month for one platform, and a second platform is $149 a month. Ad spend is separate and paid by you straight to Google or Meta; we recommend at least $600 a month. Agencies often charge $500 to $1,500 a month flat, or 10% to 20% of spend.

Do Google Ads work for contractors?

They can, when the ad sends the click to a page built to make the phone ring and every call is tracked. Results depend on your trade, your towns, the season and your budget, so we judge ads at 90 days, not the first week. We don’t guarantee leads.

Who owns the ads account?

You do. We open it in your business’s name with billing on your card. If you ever leave, it stays yours, history and all.

Local Services Ads or Google Search ads?

Local Services Ads charge per lead and show above the map; Search ads charge per click and send people to your landing page. Many trades do well with both. Box Alarm includes one; a second platform is $149 a month.

Do Facebook ads work for contractors?

For work people don’t search for every day, like a seasonal special or a new service, Meta ads can reach homeowners nearby. For “I need a roofer today,” Google usually comes first. We’ll tell you which fits.

Do I need a website from you?

Box Alarm needs a Salty-built site or Standing Watch, so the landing page and tracking are ours to run.

Is there a contract?

No. Month to month. Ads need 90 days to read, so plan on three before judging them.

Can you run Yelp ads?

Ask us. We can tell you where that stands for your trade and what it would take to run.

Ask about ads

Tell us about your business. We’ll tell you if ads make sense.

Say what you do, where, and whether you’ve run ads before. If ads aren’t the right move yet, we’ll say so.

Send this form. Two minutes, no card, no commitment.
We respond within one business day and look at your site and your market.
You see the plan, the platform and the budget before anything starts. Month to month.

Rather talk? Call or text (224) 225-9268.

Ads questionNo cost · No obligation