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Electrician website design for Lake County & McHenry County shops
People find an electrician one of two ways. Something just went dark and they need someone today, or they are planning a panel upgrade, an EV charger or a finished basement and want to choose carefully. A good site answers both, and the planned job is the one that reads every page before it calls.
- Ceiling lights
- Counter outlets
- Dishwasher
- 1Search
- 2Tap
- 3Call
Two taps from Google to your phone ringing.
An electrician’s customer is either standing in a dark kitchen or planning a charger. Both of them search, tap the first good result, and call. Tamarack, our electrician demo, is built so that takes two taps.
- Search
- Tap the result
- Tap Call
- Search
- Tap the result
- Open the menu
- Find Contact
- Fill a form
- Wait for a reply
- Tap to call on every screenA call bar sits under their thumb from the first screen to the last.
- Tap to text a photo of the panelPeople would rather send a picture than explain it, and you price it from the truck.
- A form that never loses a leadEvery request lands in your inbox and in our back office, spam filtered out.
- Calls you can countEvery tap on Call and Text is counted, so you know what the site brought in.
- Your trade and town up topSo Google, ChatGPT and the homeowner all know you work where they live.
- English and SpanishEvery site, both languages, no extra charge.
The whole site, not just the first screen.
Electrical work is hard to see and harder to judge.
A homeowner can judge a roof from the street. Wiring sits behind drywall, so they judge you by your website instead.
Two customers, one homepage
The person whose kitchen circuit keeps tripping wants a phone number and a time. The person adding a car charger wants to know you have done it before, what their panel needs, and how you price it. A homepage built for only one of them loses the other.
Your license depends on the town
Illinois has no state electrical license. Cities and villages license electricians, and not every town accepts every other town’s license. Homeowners don’t know that. Say which license you hold and where you pull permits, and you answer a question they didn’t know to ask.
Good work looks like nothing
A clean panel, a labelled directory and a straight service mast are what good electrical work looks like, and most homeowners would never notice them. A before-and-after of a scorched old panel and the neat new one does more than any stock photo of a smiling electrician.
Planned jobs start with research
Panel upgrades, EV chargers, standby generators, lighting for a basement remodel. These get searched weeks before anyone calls, by job and by town, and the shops with a page for each one are the shops that show up.
What an electrician’s site needs to win both kinds of call.
Six things, from the dead outlet to the panel quote.
Lights out? One tap
The number pinned to the bottom of the phone screen, with your real hours next to it. If you take after-hours calls, it says how; if you don’t, it says when you’ll call back. If you repair storm-damaged masts and meter sockets, it says that too.
Your license, and whose it is
Name the city or village that issued your electrical license, and list the towns where you pull permits. In unincorporated Lake County the county issues the permit for electrical work; inside a village or city, the village does. Show you know which is which.
A page per kind of job
Panel and service upgrades, EV chargers, generators, lighting, remodel wiring, troubleshooting, light commercial. Each one is its own search, and one page trying to cover all of them ranks for none. Plenty of your work comes through heating contractors? See our HVAC website design page for the other side of the same jobs.
Photos from inside the wall
The scorched breaker you pulled, the old fuse box next to the new panel, the labelled directory, the charger mounted in the garage. Proof you were in a basement like theirs last week.
Straight talk about price
Say how you charge: a service call fee, a flat price for a standard charger install, a written quote for a panel after you see it. Nobody expects a number for a mystery short, but everybody wants to know how the number gets decided.
Reviews that name the job
Ask customers to say what you did and where. “Replaced our old fuse box in Mundelein, permit and all” tells the next reader more than five stars on their own.
A real electrician site, built as a demo.
Straight answer: no electrical contractor has hired us yet. So we built one. Tamarack Electric is a made-up Lake County electrician, built to the same standard as our client sites, and it says it’s a demo on every page. The live client site we point people to is Creative Concrete Company in Palatine, a paying client in a different trade.
What Tamarack shows
Electrical calls come in two ways: something stopped working, or something is being planned. The demo is built around that split: a call button for the breaker that won’t reset, and a form for the panel upgrade.
- The first question on the form separates the emergency from the planned job. On yours it would be no power, tripping breaker, panel upgrade, EV charger or new work.
- Text a photo sits next to the call button; a picture of the panel tells you a lot before you load the truck.
- The visit fee is stated before anyone drives out, which is how people want a service call handled.
- Repair and replacement are priced side by side, which is how people decide what to do about an old panel too.
- Every review on it is marked as a sample. Yours would be your real Google reviews, quoted exactly.
- Spanish is one tap away, the same page in both languages.
If you’re an electrician in Lake or McHenry County, you could be the first real one on this page. The mockup is free whether or not you go ahead.
Know the number before we roll.
Every project starts with a free mockup, and every build splits 50/50 — half down to start, half to launch. Nothing hourly, nothing hidden.
Which one fits?
A one-truck electrician and a shop with a service department and a commercial crew need different things. Here’s the usual starting point for each.
Working Fire
Up to five pages: service calls, panel upgrades, EV chargers, the towns you work in, and a gallery of real jobs.
See Working Fire →Second Alarm
Eight to ten pages so panel upgrades, EV chargers, generators, lighting and commercial work each rank on their own, with every old page forwarded if you already have a site.
See Second Alarm →Task Force
If customers buy fixtures, chargers or generators from you, a proper store with a cart that works on a phone.
See Task Force →Just want the service number findable, fast? The Attack Line puts one page up in about a week, or in 24–72 hours on a rush, for an extra fee. Tell us on the form what you’re weighing and we’ll point you at the cheapest plan that does it.
Every build ships with click-to-call, tap-to-text, a lead form that never loses a lead, spam protection, English and Spanish, and call tracking events. Standard on every tier — not upsells.
First, get it built.
One-time builds. Every one splits 50/50 — half down to start, half to launch.
The Attack Line
Single-page site + privacy & terms · $500 to start, $500 at launch
- Custom one-page website, plus your privacy & terms pages
- Mobile-first, fast-loading build
- Contact form + click-to-call
- Job photo gallery
- Google Business Profile setup
- Rush launch in 24–72 hours available, for an extra fee
- 1 round of revisions · live in about a week
Working Fire
Up to 5 pages · $1,250 to start, $1,250 at launch
- Everything in The Attack Line
- Up to 5 custom pages
- Job photo gallery built to sell work
- Service & service-area pages for local search
- 30 days of free post-launch edits
- 2 rounds of revisions · live in about two weeks
Second Alarm
8–10 pages · $2,250 to start, $2,250 at launch
- Everything in Working Fire, expanded to 8–10 pages
- Your Google rankings come with you — every old URL mapped and redirected, nothing 404s
- Storm damage & insurance claim page, built before the season hits
- Search Console set up with a before-and-after baseline, so you can see it held
- Google Business Profile optimized, not just switched on
- Schema markup and local SEO foundation
- A quote request form that gets the job details up front
- Search & Rescue migration included free
- 3 rounds of revisions · live in about three weeks
Search & Rescue
Already have a website? We don’t move your domain, and you keep your search history. Every old page forwards to the right place, so nothing 404s and nothing gets lost — your rankings come with you.
Included free inside Second AlarmThen keep it working.
Month-to-month. No contract, cancel anytime, and you own your site either way.
Standing Watch
Keeps your site running
- Fast, secure hosting + SSL
- Daily backups & security updates
- Content edits done for you — a couple of changes a month
- Uptime monitoring 24/7
- Cancel anytime — you own your site
Running Calls
Gets you found
- Everything in Standing Watch
- Google Business Profile posts every month — your jobs in front of local searchers
- Review requests set up, and every review answered
- Text us job photos — we get them on your site and your profile
- A new seasonal service page each quarter, timed to your busy season
- Quarterly listing check across Google, BBB, Angi and Yelp so your details still match
- Monthly numbers from Google — calls, direction requests, clicks, and the searches that found you
Selling a product, not a service?
Same flat pricing, built for the brands our contractors buy from. A real store, and the sheets a buyer asks for.
Task Force
Store build · $1,750 to start, $1,750 at launch
- Everything in Working Fire, expanded for commerce
- A real store — pack sizes, options and a cart that works on a phone
- Product pages built to sell, with your photos cleaned up and matched
- Google Merchant Center set up, so your products show up in Google Shopping
- A retailer & investor page, for when a buyer asks what you’ve got
- Sell sheet and spec sheet, print-ready for the meeting
- Shipping, returns, privacy and terms pages drafted for you
- 2 rounds of revisions · live in about three weeks
Supply Line
Introductory price, going up to $199. Start now and keep $149.
Keeps the product moving
- Everything in Standing Watch
- Product and pack updates — new photos, prices, specs
- New products added to your store and Google Merchant Center as you launch them
- Review requests to your buyers, and every review answered
- Sell sheet and retailer page kept current as UPCs, case packs and ratings firm up
- Monthly numbers — what sold, what pages drove it, where buyers came from
- Cancel anytime — you own your site
Prices are in U.S. dollars and exclude any applicable taxes, domain registration, and third-party service fees. The free mockup is genuinely free with no obligation to buy; it stays our property unless you hire us and pay in full. Full details in our Terms of Service.
Questions electricians put to us.
What does an electrician website cost?
Illinois has no state electrical license. Should the site mention ours?
Can the site say we’re 24/7 if we’re not quite?
Is Spanish worth it for an electrical contractor here?
Most of our work comes from builders. Do we need a site?
Salty Web Co
Round Lake, IL 60073
(224) 225-9268
info@saltywebco.com
saltywebco.com
Where we work
We build for electrical contractors in Lake County, McHenry County and the rest of the northwest suburbs, and the whole job works by phone, text and email when a sit-down isn’t practical. If your trucks cover towns outside that area, that is fine too.
Find out what your site would look like to a homeowner pricing a panel.
Send us the jobs you want more of and the towns you cover. We’ll design your homepage and show it to you before you spend a cent; if it misses, you walk away owing nothing.
- Send this form. Two minutes, no card, no commitment.
- We respond within one business day and ask how your work comes in.
- Your free mockup is ready within 3 days. You pay nothing unless you love it.
Rather talk? Call or text (224) 225-9268.